Who doesn’t like streaming? Especially on popular platforms like Facebook, YouTube or Twitch! Why consider single-platform streaming when you can go live on multiple platforms simultaneously? Multistreaming your content saves time, helps you propose your streaming goals on the world’s most trusted and viral platforms, and earns 10x the engagement of never before. 

Not just that! Why give away the chance to go live to multiple audiences at their preferred destination when you can do that with a single click? 

Instead of curtailing your viewer rate, expand your horizons by focusing on reaching distinct audiences from varied geographical locations. This blog will take you to the ultimate destination of accommodating audiences with different preferences for watching streams on their preferred platforms.

What is Multistream?

Multistream is going live on multiple social platforms, channels, or destinations simultaneously from one platform, without needing to switch between them.

Many streamers prefer to multistream on the most sought-after platforms like Twitch, YouTube, and Facebook, with the support of custom RTMP servers. This server lets you go live on custom RTMP supported platforms. Even if you want to stream to 50+  destinations simultaneously, you can add the RTMP URL and the server key to establish numerous connections.

How Does Multistream Work?

Every streamer or creator must have these things in a row to multistream.

•  First,  you need a device, a laptop, and a PC/Desktop with good audio and video quality; if not, use a webcam, and add suitable production equipment if necessary, 

• Secondly, plan your content; ensure that your content is brief, informative and entertaining to the audience to keep them engaged. 

•  As a third step, choose a premium multistreaming platform that supports multistreaming with a click of a button; that’s it! you are all set to go.

• Fourth, a stable internet connection, mostly an ethernet connection, can stream on multiple platforms without affecting the video quality. 

Various multistreaming platforms in the market support personalised streaming with branding features and a virtual studio room to go live instantly. 

Multistreaming platforms like Streamyard, Streamlabs, OnTheFly or Restream help users go live on various destinations with easy-to-set-up and connect social destinations, which you can do at your fingertips. Such platforms promise a streaming video quality of upto 1080p, studio-grand features, unified live chat support to connect with the audience from one unified space and branding features to make your streaming experience stand out by showcasing your brand identity. 

What Are the Benefits of Multistreaming?

For people who need to be made aware of multistream, streaming on each platform separately is the only option to simulcast content and repeat the same process three different times. It takes a lot of time and effort. Who has such a lot of time nowadays? This is where multistreaming comes to the rescue! According to the statistical data on multistreaming,  the average growth of followers for simulcasting creators over 1-2 years was 503%, which is 6X more than single-channel streamers.

Let’s get to see the perks of multistreaming every streamer gets to enjoy by getting away from the hefty and repetitive tasks with the right streaming platform:

✅ Maximised Reach 

When you multistream on multiple destinations, you are more likely to reach the maximum number of unique viewers. It also increases the chance of getting discovered by newer audiences. You no longer have to opt out or choose between niche and mainstream platforms, as you can stream on both by multistreaming. 

If you are someone who is looking to promote or sell products or services, you will have more chances for conversion as you will be reaching a variety of platforms at a time.

✅ Time Saving 

Multistreaming is a process of simulcasting your content on multiple platforms at a time without having to repeat the sessions, thereby saving 90% of your time.

Some multistreaming platform allows you to record your stream, which you can store, repurpose and publish it on various social platforms.

✅ Know your Audience Better

Compare how your content performs on different platforms, and see where your stream steals the show, like on Facebook, YouTube or Twitch. When you analyse the results, you can focus on the platforms with the least audience to do better the next time. 

✅ Engage with your Audience

Why redirect your audience to a platform that they need to become more familiar with? Reach your audience to a specific destination, and you can go live on their preferred platform.

By doing this, you are not only saving your time but also making it smooth for your audience to save time. You can also engage with your audience from a unified platform to various platforms during your live stream.

✅ Multiply Revenue

More social platforms mean more opportunities for sponsorships, collaborations, advertisements, various subscriptions, tipping fundraising, and donations. 

These benefits will tell you that more than focusing on content, it’s also equally important to focus on the platforms in which you stream, therefore multistreaming to ace your show. 

Why Should You  Use Multistreaming?

You should choose multistreaming for several reasons. Some of the top reasons to consider before getting started are:

• You are saving your audience’s time and energy by not restricting them to a single platform. 

• You don’t have to convince them to watch your show on another platform they are not comfortable with.

• You are boosting visibility by simultaneously streaming to both major and niche platforms. 

• You are reaching your target audience on multiple destinations, and at the same time, you get more chances to reach a new audience.

• Multistreaming makes your live show more reliable and trusted as you can rely on either of the platforms if there is any severe or technical issue in the rest of the platforms, and you don’t lose anything.

• No need for any expensive setup, or all you need is a multistreaming platform, which is now available at an affordable price. All you need is a good working camera, microphone, and internet connection to make your stream reach millions in minutes.

How to Multistream?

Multistreaming your life on multiple platforms is straightforward. To start multistreaming try following the simple steps mentioned below. You don’t even need a support document or user manual to understand the techniques of multistreaming. 

Scroll down to see what we’ve explained in simple terms, and it’s easy to follow as well:

Choose a Multistreaming Platform with Definite Streaming Solutions

There are live and recorded streaming platforms that let users multistream on various social networks that are used worldwide as a means of communication and entertainment.

Some of the prime streaming platforms that act as your live video streaming services let you stream on popular social media platforms like Facebook, LinkedIn, Twitter, Instagram and others with Custome RTMP servers where you can establish a connection with your desired platforms with RTMP URL and stream key.

Not just the streaming facilities, but also look for the streaming supportive features that would help you boost engagement, stir up interaction and build a strong community with your followers.

When you choose a multistreaming platform, make sure they have the following features:

• Find out if you can stream to a social media platform where you already have a good follower base.
• It should allow you to stream to big platforms like Facebook, YouTube, and Twitch with a click of a button.
• It must have,  built -in realt time chat support to help you chat on live with your audience from multiple platforms in one unified space. 
• Custom RTMP server support to integrate easily with RTMP encoding software so you can easily send your live stream to multiple places at once.
• Customizable branding features to help you personalize your virtual studio room with your brand logo, theme, banner, background, colours, and much more
• Pre-recording option to capture a flawless video to stream it like a live show or recording option to record your live stream to repurpose the video content later.
• Ability to copy and paste embedded code on any website as a multistreaming destination and expand your viewer reach even further.

You know how to do it by now and have an idea of which platform to choose to make money and fulfil your dream of becoming a renowned streamer.

How to Multistream to 40+ Platforms Simultaneously for Free

Now that you are all set to go on the chosen platform, add your preferred streaming destinations to go live on all the selected platforms and reach your audience just where they would like to watch you in just minutes.

Before you multistream your show, ensure to do the following:

• Check the platform first with the free trial option available and analyze how it works best for you before you move to the paid version.

• Some platforms offer advanced features when you subscribe to their paid plans. Don’t be hesitant to pay, as you may be missing out on the greatest opportunity that the platform offers you to achieve your dream. 

• Check on the internet connection, and make sure to have a stable internet connection, ethernet cable connections are highly recommended for multistreaming.

• Give your colleagues access to cohost or act as admin to take charge of the show in case of your absence or sudden schedule change. 

• Send your guests the shareable link that certain platform provides, to help them join your show even at the last minute without having to sign up or download anything.

• Run a test stream to guarantee that everything is under control to avoid last-minute hassle. 

Following these top guidelines will save you a lot of time and it’s certainly a no-brainer even for beginners.

Wrapping up 

You’ve likely gained some insights into how to multistream on the best platform. With so many options available, choosing the right one can be confusing, but it’s not difficult!

If you’ve already chosen a platform, great! Just sign up and create an account, and you can start multistreaming in minutes!

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